Best Staging TIP: Understand room FUNCTION & FOCAL POINT!

Understanding how to create the WOW factor in home staging can be achieved by using the PRES no-fail 10 Step Formula. In the PRES staging and redesign training program every student knows how to work quickly and efficiently in a room. Using this blueprint they entice prospective buyers into falling in love with the home.

In this training home on first glance it doesn’t appear that we have much to work with. However every trained professional stager knows they can get the WOW look regardless of what they have to work with. Yes it’s great to be able to bring in trendy inventory but when the seller doesn’t want to do that, well this is where we create our magic!

1. Determine your FUNCTION in each room
2. Determine the FOCAL POINT

from here everything falls into place. The way you live in your home is not the way you sell your house.

The function in this room appears to be watching television and not about enjoying talking or relaxing. Think about what the seller wants. What would you do here? Even though the home owner has the television and the fireplace as the focal point it just doesn’t work – there is no balance in this living room.

Before – the huge television distracts from the inviting fireplace and oh, this is so not balanced nor inviting…

After – A gorgeous fireplace with trendy accessories and it is clearly the focal point!

Colleen McClure
Proud owner of PRES Staging® and expert home stager. I naturally started drawing interiors when I was very young. I see finished projects completed in my minds-eye as the client explains to me how they would love to see their space created. I then can draw sketches quickly to produce this vision right then and there with the client. My creative talents led me to full time work as a career counsellor working with people, designing workshops, facilitating groups when the economy did not support the luxury of home improvements. My many talents in this field was a happy marriage to own PRES the Professional Real Estate Staging Centre. Helping others start and run their own home décor businesses for redesign and staging, learning design principals and building confidence brings me great joy and passion. Working with people and helping them make confident decisions comes easy to me.